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MediaWise® With Dr. Dave   Print this page

Using Summertime to Escape the Comings and Goings

Every summer, I tell parents to take advantage of the season and use the sunshine and warm breezes as an excuse to turn off the tube. Even though the comings and goings of a busy school year make TV an easy way to relax, we owe it to our kids to offer them healthy alternatives.

Why? Well, let's take a look at two important new studies concerning the impact of television on kids. One study focused on the role of TV in the lives of babies and young toddlers. The other study examined a link between adolescent TV viewing and attention and learning difficulties. According the studies, TV is getting our kids coming and going. It affects their development when they are brand new to the world, and it shapes their minds as they make the transition to adulthood.

Ninety percent of babies regularly watch TV, DVDs, and videos by the time they reach 24 months, say the authors of the first study, which comes out of the University of Washington in Seattle. And the average two-year-old watches an hour and a half of television every single day.

The most interesting finding in the Washington study comes from this question: why do parents let babies watch so much TV so early? Only one out of five parents admitted they use TV as a babysitter to keep babies content and safe while they do something else. However, nearly one in three parents said they plopped kids in front of the TV because it was "educational or good for their child's brain."

As the authors of the study are quick to note, a growing body of research shows that TV is not as good for young kids' brains as many parents think. In fact, excessive TV viewing seems to contribute to problems with learning the skills of language and later attention disorders.

As if hoping to support the claims of the Washington study, the authors of the second study, including scientists from Columbia and New York Universities, found that adolescents who watched three or more hours of TV a day were highly likely to have attention and learning difficulties that extended into adulthood. Even the kids who watched just one hour per day developed many of these problems. Why? According to the report, watching TV "takes time that might otherwise be dedicated to reading and homework, requires little intellectual effort, promotes problems with attention and contributes to disinterest in school."

Since school is out, summertime is the perfect time to set media aside for a while. The TV can still be turned on if we want to watch something as a family, but we're better off playing catch in the park or going for a walk around the block. Babies and toddlers should explore the world by playing on a blanket in the back yard. Reading out loud to kids of all ages on the front stoop is a great way to pass a summer evening. While we still can, let's make sure TV doesn't get our kids coming and going, and let's take time to be together with our families.

David Walsh, Ph.D. is the founder of the MediaWise Movement, a program of the National Institute on Media and the Family (www.mediawise.org). His latest book, No: Why Kids - of All Ages - Need to Hear It and Ways Parents Can Say It (Free Press) is available in bookstores.

 
 
 
© National Institute on Media and the Family.