Media have a powerful impact on all families, regardless
of their race, ethnicity or culture. The Institute is
committed to making our information and materials accessible
to everyone. The Institute has partnered with Head Start
Parents In Community Action (PICA) to bring MediaWise
training and resources to parents who are English language
learners. PICA is a private, non-profit agency designated
by the federal government to operate Head Start and
Early Head Start programs in Hennepin County, Minnesota.
PICA serves nearly 2,500 children and families and offers
a variety of programs and services for children and
families in addition to Head Start and Early Head Start.
Through the Institutes partnership with Head Start
we translated crucial elements of our MediaWise Education
Program into both Somali and Spanish. Working with parents
and professionals from various backgrounds, Institute
staff gathered important feedback about ways the MediaWise
message resonates within different cultural communities.
The trainings were well received and the Institute gained
important feedback about how to be effective in all
communities, for all parents.