Background

National Institute on Media and the Family

The National Institute on Media and the Family is a national resource for research, education and information about the impact of media on children and families. Based in Minneapolis, Minnesota, the National Institute on Media and the Family was created to provide information about media products and their likely impact on children to parents and other adults so they can make informed choices.

The mission of the National Institute on Media and the Family is to maximize the benefits and minimize the harm of media on children and families through research and education.

The National Institute on Media and the Family is a non-profit, non-partisan and non-sectarian organization. We do not advocate censorship of any kind. We are committed to partnering with parents and other caregivers, organizations and corporations in using the power of the free market to create a healthier media diet for families, so that we have healthier, less violent communities. We seek to educate and inform the public, and to encourage practices and policies that promote positive change in the production and use of mass media.